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20 Steps to Organically Increase Your Instagram Followers
1.Follow Your Competitors’ Followers
- The next step is to follow their followers one by one. Those people are your target market because they already follow your competitors, which mean that they’re interested in your industry and likely what you’re sharing as well.
2.Create Interesting Content
- Create content that your audience can relate to. The best content will depend upon your audience, so you need a clear understanding of who they are first and foremost.
- Post about viral topics from other channels like Twitter, Facebook, and YouTube.
3.Arrange Your Posts
- For example, the best time for travel and tourism is on Friday between 9 a.m. and 1 p.m. while the best time for media and entertainment are Tuesdays and Thursdays from 12 to 3 p.m.
4.Collect a List of Related Accounts within Your Niche
- Compile a list of all competitors and major accounts on Instagram within your niche. For example, if you’re in the food and beverage industry, you might compile a list of all major food bloggers and restaurants that speak to the same audience as you.
5.Dedicate yourself by Like and Leave Comments on Competitors’ Followers Posts
- Dedicate yourself to connecting with a high volume of followers and engage authentically as you do, leaving comments when posts stand out to you. This shows that you’re paying attention to what they’re posting and also ensures that they notice you. Ideally, many of these followers will like you what you’re sharing and follow you back—making it a simple way to organically increase your Instagram followers.
6.Gaining More Engagement and Followers
- An Instagram Engagement Group is a community of Instagram users who help each other in gaining more engagement and followers.
- If one member of the group uploads a new post on Instagram, the whole group will help by liking, sharing, and leaving comments on the post. Most groups also have rules that you have to follow to participate to make sure everyone gets the most out of each post.
7.Be Consistent and Repeat
- If you don’t want to spend money and still grow an engaged following, these methods work and are free to use. In my experience, gaining your first 1,000 followers in two months by doing this is very achievable. This means that in less than two years, you could achieve 10,000 followers without spending a penny. All while building a true and engaged audience.
8.Use Varieties of Relevant Hash Tags
- Hashtags are still a great discoverability tool, but there’s no need to use the full 30 hashtag allowance that Instagram provides. And running the risk of one of those hashtags being blacklisted, use fewer but better-researched hashtags that clearly reflect your content.
9.Encourage Your Instagram on Your Other Channels
- Don’t miss an opportunity to promote your Instagram account organically on your other owned channels, Such as Facebook page, which actually embeds and displays your Insta feed. Or you can create a post to announce a competition you’re running solely on Instagram, to bring your Facebook audience over to your Instagram account.
10.Tagging and Geolocation as much as possible
- An easy way to grow your Instagram organically is to utilise the geolocation tags, if you’re working in collaboration with another brand or reposting content from someone else (make sure you get permission first!), be sure to tag them in your caption and on the photo itself.
11.Use new Stories features to keep your content fresh
- Having a beautifully curated feed is definitely a worthwhile goal, but don’t neglect the other more spontaneous and unedited type of content that you can create with Stories.
12.Use collabs and influencer marketing
- Another way to get extra exposure is influencer marketing. Finding the perfect influencer for Instagram can be tricky, but, if done right, you can see a flux of new followers or even potential customers. Just make sure you choose the right person.
13.Getting yourself featured on big accounts
- Many of the accounts often have an email address in their bio. Take advantage of that and introduce yourself! Do NOT bombard them with emails, but rather write a casual “just saying hi, love your account, thought this could be perfect for your next post.”
14.Remove unwanted tagged photos of you from your profile
- If you only want to feature the best user-generated content about you or your brand on your Instagram profile, you can.
15.Develop your own Instagram style
- Color coordinate
- Pick 2-3 colors you know you will always use in your photos
- Then space out your photos in your grid to balance your theme
- Always check the background of your photos
- This simple tip will transform your feed: Pay attention to the background of your photos and quotes. Keep it clean.
- Always use the same border
- Borders are awesome. They give space between your photos. They make your feed breathe. They are perfect if you take photos of a lot of different things with different colors. They are perfect to make your feed look cohesive, very quickly.
- Check Photo Quality
- It sounds silly to include this tip. But it will make a difference to the number of likes that you will get. A blurry photo can be seen from miles away. A high quality photo looks sharp and inviting. It makes us want to DOUBLE TAP and look at the rest of your Instagram feed.
16.Get local
- See what’s going on in a specific area (say, your neighborhood, a city you’re targeting in ads, or even an event in a certain location) by going to the search page and choosing the Places tab. Then, type in the name of the place to see all geotagged posts for that location.
17.Use Instagram Reels
- If you’re not sharing to Instagram Reels in 2021, you could be missing out on a huge opportunity for your brand or business.
18.Create an IGTV Series
- Create an IGTV series. This is a regular series of videos your brand will release on a schedule each week, month, or (if you really love putting out content) day.
- If you haven’t created an IGTV channel yet, 2021 is a great time to get in the game. Think about what longer-form video your audience would be interested in and begin creating content around that.
19.Increase engagement time
- One of the most proven method of growing your Instagram organically is to actively engage on your account.
- That means taking the time to leave comments on followers’ posts, answering questions and reposting user-generated content.
20.Consider advertising on Instagram
- This isn’t exactly a way to get free Instagram followers. But Instagram ads can be a powerful way to reach new followers, fast, by getting your content in front of people who would otherwise not see it.
